Branding & Identity

Maison Media · Visual identity, brand video

About the project

Maison Media is a design agency that works with companies in the luxury segment — helping them come across as exactly that through strong visual branding. The brief was to create an identity for the agency itself that signalled exclusivity, quality and trust.

The challenge

A design agency working in the luxury segment must itself appear as exclusive and well-considered as the brands it helps create. The challenge was to find a visual expression that felt serious, modern and exclusive.

From idea to solution

Moodboard and logo iterations

From moodboard to logo

Start with a moodboard to define the visual expression, and then worked through several logo iterations.

Identity applied to several formats

An identity that holds up across formats

The colour palette and typography were chosen to support a serious, modern tone, and the identity was tested across several formats — including a brand video.

Brand video

A short brand video presenting Maison Media, as part of the overall identity.

The identity in use: the website

The homepage of Maison Media's website

Home

The colour palette and typography carry through the whole site.

A subpage of Maison Media's website

Subpages

The identity stays consistent, whichever page you land on.

Result

The result is a cohesive visual identity — logo, colour palette, typography and a brand video — that gives Maison Media a professional and recognisable look across all touchpoints.

Tools: Illustrator, After Effects, Premiere Pro

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